Huan (Irene) Ran

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Ph.D. Student
2012 Cohort
hran@unm.edu

Originally from China, Irene was an experienced journalist at China Central Television in Beijing. She is also a senior educational consultant to facilitate study-abroad and cross-cultural communication programs between China and the United States. She earned her MA degree in the School of Journalism at University of Missouri-Columbia in 2009. Her MA research focused on strategic communication of multinational corporations in China with Chinese government and media organizations during a specific time, Beijing Olympic Games in 2008 summer. For her doctoral studies with concentration on Intercultural Communication at UNM, she is going to combine her background of mass media and strategic communication, and implement survey and content analysis methods to examine Chinese national media organizations' integrated marketing communications planning in an overseas market, and its effects on media counterparts with different culture and values.